Mark Natale began his career in the fitness industry where he built and managed some of Manhattans most sought after properties including gravity fitness and spa inside Le Parker Meridien. Marks's mania for brands and the ‘branding machine' started at the tender age of six when he was first introduced to the band Kiss! Behind the make-up, Mark recognized that this eccentric group was much more than just a band; it was a brand.

Mark's extensive experience in business operations gives him a unique view on branding. For a brand to be a viable success, it has to be incorporated in every aspect of the business. A brand is so much more than a great logo and slick tag line. You have to make it come to life everyday, telling a consistent story in everything that you do. Mark has developed and incorporated brands into products and operations for years and knows how to make it work.

Many of his inspirations were cultivated from Mark's experiences living in Miami, where he earned a Master's Degree in Sports Management, and in New York City, where his career started. Mark runs his office in Philadelphia with clients in New York, Philadelphia and California. He has developed brands in the following industries: residential buildings, luxury hotels, hospitals, fitness centers and spas.

A Few of Mark's Favorite Things:
Music, pyrotechnics, sports, spelunking, chocolate chip cookies and people who sound more interesting than they actually are.